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Johannes Kanter

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If you use social media, chances are you’ve seen many examples of influencer marketing campaigns. Some campaigns are obvious, like posts by Instagram influencers that contain a header that says “paid partnership.” And some campaigns are more subtle, like YouTube influencers who unbox or review products in their videos. But whether we recognize these campaigns or not, influencer marketing is all around us. But, are these campaigns actually successful? Well data don’t lie. A total…

How many times have you seen your favourite influencer promoting small brands on their Instagram account? A lot, right! Whether its fashion, home decor, food, or makeup, their stories and posts are filled with exciting product reviews. This method – known as shoutouts – is one of the most effective ways for online brands to get engagement and more followers on Instagram. Let’s have a look in more detail. What is an Instagram Shoutout? An…

Instagram Influencer Marketing – What Really Works? Updated 13.05.2020 As we’re swinging through 2020 in full speed, it’s time to look over your marketing strategies and ensure you’re up-to-date and set to compete and stand out this year. In broader terms, we’re seeing a decline in traditional advertising. Sure digital advertising is on the rise, but with that we also get increased costs. It’s becoming increasingly expensive to run ads for your offers. Competition is…

Simple Tips to Gain More Instagram Followers by Posting Selfies Updated 12.10.2018 With 60 million photos posted each day, Instagram is undoubtedly one of the busiest and most popular social media platforms. Given a number of people who are using it on a daily basis, Instagram provides users and companies with the opportunity to build a massive following. Gaining more fans, or followers, however, might prove to be tricky – unless you know how to…